Taikoo Hui Microfilm and Musical “Always on My Mind”

To celebrate the third anniversary of Taikoo Hui, a large development in Guangzhou, Pico helped produce microfilm and musical projects called Always on My Mind.

With the objective of boosting mall traffic and delivering news about the shopping mall, including the design and services of the mall environment and its brands’ service offerings and other relevant information, the event was an exciting visual and audio extravaganza.

Pico’s complex role involved facilitating communication between the organiser, production team, actors, musicians, the film director and the advertising agency to ensure that the two-week event was as spectacular as possible, keeping the client satisfied and the audiences amazed.



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Case
2014 Taikoo Hui Micrefilm and Musical
Location
Guangzhou
Tag
Events  |  Education  |  Tourism