PICO

The Asfour Crystal Exhibition was striking and eye-catching with great use of colour and light in a hall where every brand was striving for an impact based on the light, airy and inviting environment.

Asfour Crystal was the core element of the decorative display. By using a reflective flooring effect, crystals were shining in mid-air even though they were displayed at floor level. 

Visitors could feel total freedom as the meeting space was optimised by a barrier-free open concept. The use of dim blue light and an artistic feel were adopted to create an Arabian crystal night. The challenge was how to create an impact that reflected the art of crystal lighting in a conventional lighting trade show. 

With the smart application of lighting effects, Asfour’s crystal caught the attention of every visitor.

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