The Asia-Pacific Economic Cooperation (APEC) Economic Leaders' Meeting was held in Beijing from November 10 to 11, making headlines around the world. During APEC Leaders' Week, Pico provided a series of venue set up services – from the warm welcome given to leaders at Beijing Capital International Airport, through to the official hotel and most of the meeting venues, as well as the spouses' programme. Pico provided consistent and flawless arrangements, delivering much more than just functional venue set up services, creating instead a refined and elegant ambience delicately aligned to different meeting and event objectives; ultimately winning the Chinese hosts respect and appreciation from the leaders and spouses of the APEC nations.
APEC leaders' week is the biggest APEC event of the year, and this year the high-profile meetings have been positive, constructive and closely followed by the world's media.
This year, the APEC meetings were themed "Shaping the Future through Asia-Pacific Partnership", with APEC members attempting to reach consensus on regional economic integration, innovation-driven development, reform and growth as well as infrastructure and connectivity. The 21 APEC members, including the United States, China, Japan and Russia, account for over half of the world's economic output, 40 percent of the world's population, and 46 percent of the total global trade. Pico’s involvement with APEC dates back to 2009 in Singapore.
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