Jeonbuk Pavilion at Expo 2012 Yeosu Korea

The Jeonbuk Pavilion was located within the massive Local Governments pavilion. One aim of the pavilion was to promote the Jeonbuk region’s reputation as a cultural capital of Korea with displays of traditional paper and selections from an ancient opera. The other was to create a restful space, where the modern meets the traditional Korean style; a place for 
visitors to relax after a hectic day. Pico teams perfectly activated both themes.



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Brand
World Expo
Case
Jeonbuk Pavilion at Yeosu World Expo 2012
Location
Yeosu
Tag
Expo  |  Education  |  Tourism