PICO

    Coca-Cola Olympic Torch Relay

    The 2008 "Journey of Harmony" was the longest and highest Olympic torch relay ever, travelling 137,000 km through 106 cities and taking four months to complete. Mountaineers in Tibet Autonomous Region even carried the flame to the top of the world at the 5,200 metre-high Mount Qomolangma. Ignition entrusted Pico to provide logistics management support for its leg of the nationwide torch relay which visited 130 Chinese cities including Beijing.

    Click here to find out how to activate your brand.

    • Brand
    • Olympic Games
    • Case
    • Olympic Torch Relay
    • Sector
    • Sport
    • City
    • Beijing

    Related Projects

    ©Copyright 2011 Pico Global Services Ltd. All Rights Reserved. | Terms and Conditions

    Real Time Web Analytics