Pico received the Gold Award in the B2B Agency of the Year category at Marketing Magazine’s Agency of the Year Awards 2015.
Rivalry was high between the five finalists in the category, with Pico eventually receiving the highest honour after all candidates were evaluated by the judging panel based on the following criteria: business performance, major clients and projects, talent management and company vision. The judges also conducted a comprehensive evaluation of the agencies’ performance in 2014.
The award recognises Pico’s stellar abilities in terms of providing ideas and strategies and executing marketing solutions for our clients.
The judging panel was comprised of several esteemed marketing professionals drawn from a number of Hong Kong’s most influential brands.