The A.A. Bin Hindi Group began its exciting journey in 1965 as a humble auto parts business. Fifty years later, they have become an international organisation partnering with world-class brands including Samsung, Kia, Renault and Volvo.
The Bin Hindi 50th Anniversary celebration was an emotional event for the entire Bin Hindi family. The current generation of family members powering the company wanted to present their Chairman and father, Mr Abdullah Bin Hindi, with an extravagant showcase highlighting the fruits of his 50 years of hard work. This occasion was also marked by a ceremony which saw Bin Hindi's impressive new logo unveiled by two elegant young dancers.
Pico was chosen to design and manage this prestigious event. Held at the Ritz-Carlton in Manama, Bahrain, the event was a larger-than-life representation and celebration of the Bin Hindi brand. The entire venue was bathed in blue, with accented cove lighting across side screens and backdrops enveloping the audience. Projectors kept the former Bin Hindi logo in full view, and after the new logo was revealed, the projectors made it shine brightly for the assembled guests. Part of our end-to-end event management also saw Pico support the anniversary festivities with an event film and a corporate film, impressing all the guests at this once-in-a-lifetime event.
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