Handball is the second most popular sport in the Middle East. The Handball World Championships is a true celebration of the sport, providing the entire region with an opportunity to show their love of the game to the world. The International Handball Federation selected Doha to host the 24th Men's Handball World Championships, held between 15 January and 1 February 2015.
Pico was appointed to activate the Men's Handball World Championship Organising Committee’s presence at the event, with their objective being to present the best-ever Men's Handball World Championship merchandising in visually-inviting booths. Our team developed the design and artwork for the booths and information desks, completed the fit-out and provision of display units and shelving in competition venues and fit-out in non-competition venues, designed and produced merchandising trolleys for the airport and the three competition venues, and designed and produced the information point and reception desks at the airport.
The structures were built in a modern, modular style in order to be easily set up and dismantled. The design was both practical and strategic, meeting all the requirements of the client and delivering on our lofty objective.
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