Recently, Pico Group showed its care for the community with a timely autumn-winter donation donation of jackets to the residents of Tung Chung Silverjoy elderly home. The Pico-branded outerwear sported a look the Group introduced a few years ago before refreshing its image, though the jackets themselves were previously unused. By donating rather than discarding these useful but outdated items, the jackets were put to good use while protecting the environment.

Established in March 2020, Tung Chung Silverjoy elderly home is the Contract Homes subsidised by the Social Welfare Department and provides residential care services for the elderly persons with moderate to severe physical impairment.