Responsibilities:
- Support the development and implementation of marketing strategies to support business goals & achieve the project KPIs.
- To be able to work with the content team to create an effective strategy, utilising on and off-line channels that includes but not limited to newsletters, social media posts, website content, surveys, posters, brochures etc.
- To be able to propose data points, collect data and be able to draw insights from the analysis, to optimise the marketing plan.
- To support the execution of various marketing activities by coordinating with internal departments on marketing communications and end-to-end fulfillment.
- To be able to develop a marketing budget based on the agreed plan, and execute it within the budget constraints.
- To provide consistent reporting on the success rates of the campaigns for all marketing activities
- To liaise with internal and external stakeholders, including suppliers, as the communication touch point.
- To be able to prepare ad-hoc project work as determined by the manager.