The 'Blue and White - The Glory of the Silk Road' exhibition activated by Pico+ China won the third prize in the ‘Outstanding Projects’ category at the15th Silver Pigeon Awards.
The exhibition showcased blue and white porcelain objects in the context of history, culture, technology and art. Exceptionally audience-friendly, it was created for the State Museum of History of Uzbekistan with participation from the Shanghai Science and Technology Museum, the Shanghai Museum and Shanghai University.
The Silver Pigeon Awards campaign is organized by the International Communication Office of the CPC Shanghai Municipal Committee and aims to strengthen the city’s global communications through innovative approaches such as new media.
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