Results announcement for ‘Changsha City Super Brain 1.0’

In December, Pico helped Tencent’s WeCity brand announce the results of its first project, ‘Changsha City Super Brain 1.0’. The ‘Brain’ is a sophisticated data platform which provided comprehensive digital support to Changsha’s ‘smart city’ developments. The programme itself was in integrated format, consisting of an offline conference that was livestreamed to online viewers. An awe-inspiring highlight of the physical part of the event was a demonstration of ‘laser etching’, with a laser precisely ‘burning’ the title of the introductory video onscreen before the assembled audience. Pico was appointed to provide a full range of services to the event, including event management, design and build, and execution and hospitality.