Pico’s overall planning, fabrication, operation, design and visual elements services worked together to create the event’s high-impact setting.

The team took the ancient Egyptian ‘Eye of Horus’ as an inspiring spiritual and intellectual symbol that expressed the vision behind JD Group’s development of new technologies and practical applications. From there evolved a core concept of exploration and discovery, and a series of concise visual elements. These were applied at the entranceway, stage and throughout the venue to create a consistent look.

The team carefully planned stage effects with a giant LED screen and stage structures specially designed to convey an impression of JD Group’s multifaceted strengths.

The team used the brand’s products and technologies as a basis for the overall concept and zoning of the ‘Smart Town’ exhibition area. A series of ‘scenes’ were created depicting everyday life, public areas, entertainment venues and others, with each serving as a practical demonstration of innovative products. Forum participants were similarly afforded glimpses of JD Group’s achievements and their real-world applications. The team ensured a smooth traffic flow through each area, allowing visitors to explore and engage with the content at ease.